Are you fed up with trying to access the perfect platform for content writing jobs in Africa? Have you tried so many websites and ended up confused, unable to land the gigs that you need? Then this might just be the article that sets you on the right track.
In this article, we’ll not only introduce you to the top content writing platforms in Africa but also give you actionable tips for landing content writing gigs and key factors to consider when choosing a platform, that way, your chances of landing a content writing job increases and you don’t get frustrated in hopping on all platforms without getting what you want.
Key Insights
The content writing market in Africa is rapidly emerging as a result of more startups and companies that require exposure online.
The top platforms for securing content writing jobs in Africa offers difffrent opportunities, payments, and clients—hence making the best possible choice crucial.
The primary factors considered to make a choice include terms of payments, work availability, reputation, and usability.
Success in content writing relies on the development of skills, portfolio building, and strategic job application to obtain well-paying jobs and career progression.
Overview of Content Writing Jobs in Africa
Since the year of COVID-19 and the period of lockdown, digital skills and remote jobs have gained popularity in the global market. This era brought the need for online visibility for businesses and startups in the world, and with the rapid rise in startups in Africa, this meant a growing demand for content writers.
If you are a content writer in Africa, the present and future market holds a lot for you, and all you have to do is develop your skills, build your portfolio and position yourself for a successful career, whether as a full-time job or as a part-time job.
Benefits of Pursuing a Content Writing Career in Africa
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Good earning potential
The average content writer in Africa earns about #100,000 per month, this pay can increase with one’s level of experience and skill
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Flexible Work Arrangements and Hours
Content writing amongst many other freelance digital skills gives you the leverage of working from anywhere at any time. As a freelance content writer, there are flexible remote roles with arrangements that all that is required of you is that you deliver before deadlines.
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Diverse Opportunities
Content Writing is that career that allows you to niche down to your field of interest; Tech, Finance, Business, Health, Lifestyle, Storytelling etc. Not many careers offer such leverage. You can leverage your knowledge of the tech space by earning as a content writer for tech companies.
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Low Startup Costs
All you need to be a content writer is your mobile phone and access to a network. With these basic tools, you can begin offering your writing services to clients and building your portfolio.
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Growing Demand
African entrepreneurs raised $2.3 billion in funding in 2020, a 25% increase year over year, according to a Partech Ventures report. This increase in startups in Africa means a growing demand for content writers as part of the marketing team for such startups.
Key Factors to Consider When Choosing a Platform
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Payment options and commission fees
This is a very vital criterion to consider when choosing a platform to secure writing jobs. Different platforms have their predominant payment options such as pay per word, pay per hour, pay per article, etc. The payment method you decide should be based on your preference and your goal based on the rates.
Commission fees are also a great determining factor as some content writing job platforms charge a flat rate for subscriptions, while others charge a commission for each article(it would be a constant fee or a percentage of your pay).
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Job types and availability
Different styles of writing require different technicalities, so also, jobs in different writing styles might be found on different platforms. Are you a Technical writer? A creative writer? A research writer? All these are different styles of writing and choosing a platform to secure jobs would be determined by the availability of jobs in your style of writing on that platform.
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Features and user experience
You know that feeling when you just visit a website and you are already in love with them. There are platforms like that, you just love your experience with the site; its filters, mobile-friendliness and other amazing features. Everything seems easy to navigate and you are not confused. This might be something you want to look out for.
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Reputation and Reliability
Trust is the word. When looking for content writing platforms in Africa, you want to look for trustworthiness. What are people saying about the platform? What are their client reviews? This will give you a guide, as the customers are always right.
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Client base
Some platforms are known for their rich client base. Due to the credibility they have built over the years hirers consider such platforms as the go-to to secure freelance content writers, and as such, such platforms have a lot of job offers. And what do they normally say about more? “The more the merrier”.
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Support and resources
There are not many platforms that offer substantial support and resources, such as courses, community, resumé/CV optimization and lots more, but for starters, this is a key factor you want to look out for because you need all the support you can get to make your first set of breakthroughs.
Top 8 Platforms for Content Writing Jobs in Africa
1. Remote Africa
RemoteAfrica is a job platform that exclusively curates remote jobs across various professional careers in Africa including content writing jobs. RemoteAfrica acts as an intermediary between the job seeker and the hirer, and like many other platforms, based on the company’s application process, you’ll either be taken to their website or Application Tracking System(ATS) link to apply for the position or you send a mail.
If you are looking for a great platform to start from for securing content writing jobs in Africa, RemoteAfrica is a great place to start.
2. Remote4Africa
This is another great platform you should consider exploring for content writing jobs in Africa. Just like RemoteAfrica, Remote4Africa also compiles a list of jobs across various professional careers including content writing for various fields(Tech, Finance and Business, Health, Research, Education, etc.)
The only downside to Remote4Africa is that the platform charges a subscription fee which it uses to maintain and host its website, and this fee in no way stands to guarantee that you will get the job you apply for, what guarantees that is how good your application is, your skills, experience and how well you ace the interview if any.
3. Indeed
Indeed is a global job searching, matching and hiring platform that helps you search for a job in any region or country in the world including Africa. It is an affiliate company that is amongst the companies directly or indirectly owned by the publicly traded Japanese parent company, Recruit Holdings Co. Ltd that aims to make job search, matching and hiring faster, simpler and closer.
Indeed has features that help you filter for content writing jobs in your region and country of choice. A good feature is their user interface and vast options and filters that help you gain visibility by giving you the avenue to upload your qualifications (education, certifications, licenses, experience, etc.) and job preferences based on the title, schedule and pay. All you have to do is update these filters to suit your job search.
4. Glassdoor
Glassdoor is another great platform if you seek to secure content writing jobs in Africa and grow your job application skills while doing that. The platform has this great community where job seekers assist each other, dropping tips for securing jobs even as they give job referrals. And we all need a community where we can grow and seek help when the need arises.
Glassdoor is indeed a great place to search, match and get hired for content writing jobs in Africa and beyond. They also have a great way of filtering jobs according to your job title, pay and location, alongside giving you a detailed description of the job role and the company you seek to work for.
5. LinkedIn
The importance of getting a LinkedIn account cannot be overemphasized. Even if you are not looking for a platform to secure remote jobs, LinkedIn is a platform for those who seek career growth and connection with like-minded individual. You set up a profile, connect with hirers and professionals in your field, talk about the value you bring, get mentorship, and job recommendations.
Linkedin gives you this visibility that no other platform may give you, as long as you play your cards right, optimize your profile, develop your skill and the value you seek to offer, you will secure a content writing job in no time.
6. Upwork
You must have heard about Upwork before, but if this is your first time hearing about it, that’s fine. Upwork is a global freelancing platform that offers all types of content writing jobs. They are known for their large client base and the reputation and credibility they have built over the years.
7. Fiverr
Fiverr, like Upwork, is a popular platform for remote content writing jobs. Alongside having a large client base, reliability and credibility, they also provide support and resources to help you make the most of the platform.
8. Snaphunt
Snaphunt is another platform that is gaining traction. They create avenues to streamline your job search to Africa though you can access jobs overseas too. They are gaining traction and might not have the client base you seek right now, but this is another great platform to look out for.
Tips for Landing Content Writing Gigs
Below are some tips to help you land content writing gigs:
- Build a Strong Portfolio: When it comes to securing remote writing gigs people judge by your past. What’s your track record?
- Improve Your Writing Skills: In the end, your work will speak for itself. Improve your writing skills to deliver high-quality work.
- Optimize Your Profile: Your profile is most times what speaks about you to your hirer. Make it specific, detailed and outstanding.
- Apply to Multiple Platforms: You don’t want to put all your eggs in one basket. Try different platforms and stick with the one that works best for you.
- Set Competitive Rates: You don’t want to overwork yourself for little pay, at the same time you want to get hired, so set your rates right. Study the market and know what you are worth.
- Deliver High-Quality Work: Your work is a reflection of who you are. Make sure you deliver excellent and timely on any job given to you. They will speak for you later.
- Request Testimonials: Positive reviews help you build credibility and once people see what others say about you they will want to trust you with their work.
- Be Persistent and Patient: Nothing beats consistency. Apply for as many jobs as you can with each application better than the former. Success comes to those who patiently persist.
Read Also
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Monetizing Your Passion: A Digital Creator
Conclusion
Content writing is a lucrative and fulfilling career path in Africa, offering flexibility, income potential, and skill development. Whether you are a beginner or an experienced writer, numerous opportunities exist to make a living from writing. By selecting the right platforms, honing your skills, and applying effective job-hunting strategies, you can thrive in the content writing industry.
If you’re ready to start your journey, explore the platforms mentioned in this guide, build your portfolio, and begin applying for content writing jobs today. The opportunities are limitless, and with dedication, you can achieve success as a content writer in Africa.
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